Chrysler expands 60-day 'risk-free' return policy to Jeep, Dodge and Ram

[Haltech]

Filed under: Car Buying, Marketing/Advertising, Chrysler, Dodge, Jeep



Back in February, Chrysler rolled out its "Minivan Pledge," which gave customers the choice of returning their vehicle within 60 days if they were unhappy in any way. The program must have been successful for Team Pentastar, because the program is now being expanding to all Chrysler, Dodge, Jeep, and Ram Truck models. Chrysler Lead Executive for U.S. Sales Fred Diaz says in the company's press release that the program will give customers "the confidence to know they made the right purchase or they can return the vehicle no questions asked."

Chrysler has also announced July incentives, which, we're guessing, will render the 60 day guarantee almost completely useless. See, customers will be able to choose from incentives like zero percent financing for up to 72 months, cash rebates of up to $4,000 or the 60-day guarantee. So if you're in, say, a Dodge dealership and you're given a choice of $4,000 on the hood or a 60-day return policy that can only add up to $1,000 ($500 per month), which would you take? Hit the jump to read the Chrysler press release.

[Source: Chrysler | Image: Joe Raedle/Getty]Continue reading Chrysler expands 60-day 'risk-free' return policy to Jeep, Dodge and Ram

Chrysler expands 60-day 'risk-free' return policy to Jeep, Dodge and Ram originally appeared on Autoblog on Thu, 08 Jul 2010 14:01:00 EST. Please see our terms for use of feeds.



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